Drugs Public Service Announcement-Assignment #4
July 24th, 2008
The message of this video is that drugs are dangerous and that they should not be consumed in any form by anyone. This video is aimed towards the general public. It was created so that it could reach people who are thinking of doing drugs to help prevent them from making a bad decision. My hopes are that this message will also get across people who have drug addictions so that their lives could change for the good of the world. This PSA is effective because it shows that drugs can cause death and death is something everyone fears. Death its the ultimate consequence of drug consumption, and everyone knows that. But they do not take it seriously until they see it happen so I am showing them death before it actually occurs. I am counting on fear so that it will enable them from putting their lives at risk. I had many roles in my project because I worked on it individually. My first role was choosing a topic, and coming up with a story board for that topic. This took me around 30 minutes to create. After that I started filming everything I needed to film with the flip camera and it took me another 30 minutes. But the actual hard part was editing everything, this process was the most challenging. Firstly, I had to import all of the material I was going to use inside the browser using the film editing program called Final Cut Express. Secondly, I had to put all of the recorded material in order and edit it. Then after that I put the audio and edit it so that it matched the video part of my PSA. I gotta say the difficult part about the editing process is being creative because there were so many effects that could be applied, but I had to make sure the effects made the video look better and I had to make sure that the effects did not make the audience attention from the actual message of the PSA. This process took me around 3 hours, and I learned more about Final Cut Express and I learned more about the effects I could create. My last and final role was exporting my video into youtube and into this blog. This role was the easiest it only took me like 10 minutes to do.


